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Esther E Lamy
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    First Impressions That Sell

    First Impressions That Sell

    Published 12/15/2025 | Posted by Esther Lamy

    We live in a digital world. Faced with time constraints caused by the dual call of professional and family responsibilities, the vast majority of people in the market for a home, 89% of them to be precise, search for listings online.

    Photographs that are visually appealing show your home to its best advantage and make your listing stand out from the crowd. Engaging photographs result in a 139% increase in clicks. This equals a higher level of engagement and results in faster selling times.

    DID YOU KNOW

    I will be hiring a professional who specializes in real estate photography to assist in marketing your home. Here are some compelling statistics that explain why this is crucial:

    • Homes with listings that feature professional photographs sell 32% faster than those without.

    • Home listings that include professional images increase social shares by 1,200%.

    • On average, homes marketed with professional photography sell for 9% more than those who don't.

    • On average, the return on investment (ROI) on professional photography is 826%.

    • Home listings that include 20+ photos are on the market 32 days less than those without a wide assortment of visuals.

    • Research shows client satisfaction with their Realtor increases by 43% when professional photos are part of the marketing plan.

    • 68% of potential home buyers state that polished photographs increase their desire to visit the home.

    To sell your home for top dollar and put more money in your pocket as quickly as possible, professional real estate photography is a crucial part of "My Plan to Sell Your Home!"

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    • home selling
    • local expertise

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