The View From the Top is Always Nicer

Aerial photography has become overwhelmingly popular with both Realtors and home sellers since the use of drones for real estate photography was legalized in 2015. Drones allow professional photographers to use the art of aerial photography to go beyond the traditional one-dimensional image of your front door to capture cinematic images and video that show all your home and landscape have to offer. These visuals drive engagement and enable the prospective buyer to imagine making a life there.

The following statistics demonstrate what a game-changer aerial photography and video have been for the real estate industry:

• Approximately 80% of working agents utilize drone photography and videography as part of their overall marketing plan.

• Nearly 73% of homeowners state they are inclined to list with a Realtor who utilizes video as a sales tool.

• When drone/aerial photography is used as part of the marketing strategy, homes sell 68% quicker on average compared to those who list without it.